Melissa McCarthy didn’t set out to be a designer, or did she? Her new line, called Melissa McCarthy Seven7 is officially debuting September 1st but she’s taking it to HSN August 13th for an introduction to the world.
She says she wanted to make the basics of a closet she couldn’t find elsewhere in fashion so she designed a line with everything a woman could need. That includes tailored separates, dresses, and denim and all of the pieces are priced under $150. She wants her customers to have fun and put together outfits without having to choose between that sweater they want and going to dinner out. Do both.
While you might know McCarthy for things like her starring role in the soon to come all-female cast of Ghostbusters, her long time secret calling has been fashion. McCarthy studied textile and clothing in college with the intent to finish her studies at FIT. She first moved to Hollywood with future shoe designer Brian Atwood only to be convinced by him on their second night in town to give stand-up a try, and the rest is herstory. McCarthy jokingly holds a grudge on her friend and fellow designer for that but she never lost her fashion obsession.
Knowing that, it’s no surprise to see that Seven7 encapsulates the joi de vivre McCarthy is known for, reworking it into stylish motifs like heart prints with charisma. Her emotion also gets translated into pieces such as knit trousers with animal-print and graffiti splattered tees with asymmetrical hems. McCarthy wants you to be able to wear her designs the way you like, given that she’s worn her gowns backwards and her turtlenecks as pants.
The ethos behind her line is partially to bring runway fashion to segments of women out there who don’t fit the sample size mold. Her size offerings range from 4 all the way to 28 and shatter that age-old myth of black being the only slimming look. Her styles are adventurous and she uses color-blocking to create flattering silhouettes.