Not only has LEGO earned a place in the Guinness World Book of Records but achieved their goal running renewable energy a good 3 years before their initial plan.
LEGO was launched on August 10, 9132 in Billund Denmark and is the leading manufacturer of a children’s toy famously known as LEGO Building Bricks! They completed their wind farm off the coast of Ireland which uses 258 megawatts of energy. They constructed an enormous life-sized wind turbine made out of LEGOs to honor the occasion.
LEGO CEO, Bali Padda, said they worked very hard to leave a positive impact on the planet and they are very excited about the inauguration of the Burbo Bank Extension wind farm. This is not the first time LEGO has been involved in renewable energy.
They own approximately one-third of the German-based Borkum Riggrund I offshore wind farm and 25% of the newly-minted Burbo Bank.
The CEO said they plan to continue investing in renewable energy to help form a better future for the builders of tomorrow. Back to the Guinness World Record, they achieved their place by historically building the largest LEGO brick turbine.
It was constructed out of more than 146,000 LEGO bricks and it took their team over 600 hours to complete, transport, and reassemble the masterpiece at the Liverpool ONE shopping center in England.
After reassembly, the structure was measured by officials using a measuring tape and a hydraulic crane. If you want to see this massive, magnificent LEGO wind turbine, it’s been moved to the LEGOLAND Winsor Resort in England.
It’s About The Children:
LEGO said they have gone to great lengths to promote renewable energy because it’s about the next generation being taught about the value of sustainable power. They know their role models are children and plan to continue taking action for reducing the environmental impact as a company.
They continue looking for ways to inspire children from all over the world by engaging them in environmental and social issues.
In 2018, LEGO released its first sustainable set of plant-based bricks made from sugar cane. A few months later, they introduced their LEGO Creator Expert toy which is a miniature version that functions as a wind turbine for children.
This amazing company with its incredible vision is well on its way to provide 100% environmentally-friendly packaging and merchandise by 2030!
Way To Go LEGO!